Jake Bailey
University of Derby

Make it Pop

Jake took the starting statement and produced a book filled with entertaining and sometimes annoying comments that designers get from clients, such as ‘Make it Pop’, for fellow creatives to relate to, laugh about and share experiences with each other. Jake experimented with layout and different type styles to create a book which appeals as much visually as it does with the content within it.

Analogue said: ‘Jake really understood the meaning of our phrase perfectly and the thought around the conversation between designer and client was very astute. Jake also presented extremely well.’